PROMOTION AND MARKETING CONSULTATION

This is not normally a separate service that we charge for.  We can usually discuss promotion and marketing plans with clients during ordinary recording sessions.  Technically clients are paying for that time, but it's your choice if you want to spend time discussing promotion and marketing while you're working on your project (which you will probably want to eventually promote and market in some form).

WEB DESIGN

This is usually something that can be discussed during promotion and marketing consultation.  Rates vary depending on what you want and the work that is required.

 

RADIO AD DESIGN & PRODUCTION

Production and planning for artists, businesses, and organizations

Located in a rustic antique home on a privately-owned farm ... the perfect pressure-free, creative environment for your next project.


Radio is a medium that reaches listeners at home or on the go, at work or in the car. Radio is an ever-present background to the activities of everyday life. At the same time, radio can only appeal to one sensory channel - hearing

To capture the listener's attention during a busy day, radio ads must be entertaining yet clear. Radio ads should create a visual image, while conveying a concise message to the listener.

Most small market stations offer in-house ad production. Instead of hiring full-time ad writers and producers, these essential duties are typically assigned to other station personnel. Additionally, clients often compete for studio time with an indefinite number of other advertisers at the station.

Compare this to the individual attention and focus offered at an independent studio.

We provide full quality radio ad and commercial production. We work closely with the client during the copywriting stage to ensure the client’s vision. Our goal is for the client to reach target audiences clearly and effectively.

Radio ad production follows the hourly and daily studio rates.


Straight Commercial

- lists merits of product or service
- delivered by a single announcer

Dialogue Commercial

- conversation between an announcer and character(s)
- conversation between two or more characters without an announcer
- dialogue includes sales features of product or service

Dramatized Commercial

- narrative story featuring an announcer, characters, music, sound effects, etc.
- product is presented as the solution to a problem

Music Commercial

- jingle
- book ends (musical intro, dialogue, musical close)
- music bed (music recurring in background during dialogue)